Can I (how do I) use Jade shorthand when passing parameters into a Jade file?

I'm playing around with Nodejs, and am wondering if I can use jade style shorthand (ie 

a(href='/page?name=contact')

as part of an argument passed into a jade file.

Say, for example, that I want to write something along the lines of (from the Ninja Store example):

 var name = req.query.name;
    var contents = {
        about: 'a(href="/page?name=about") Ninja Store \n sells the coolest ninja stuff in the world. Anyone shopping here is cool.',
        contact: 'You can contact us at <address><strong>Ninja Store</strong>,<br>1, World Ninja Headquarters,<br>Ninja Avenue,<br>NIN80B7-JP,<br>Nihongo.</address>'
    };
res.render('page', { title: 'Ninja Store - ' + name, username: req.session.username, content:contents[name] });

Is there a mechanism I can use to write this style of code?

You'd have to compile the string:

var jade = require('jade');

// ...

var contents = {
    about: jade.compile('a(href="/page?name=about") ...')(),
    contact: 'You can contact us at ...'
};

However, you could just switch between views rather than storing them in contents:

res.render(name, {
    title: 'Ninja Store - ' + name,
    username: req.session.username
});

Aand, you can still have them contained in page.jade with template inheritance.

page.jade:

#container
    block contents

about.jade:

inherits page

block contents
    a(href="/page?name=about") Ninja Store
    span sells the coolest ninja stuff in the world. Anyone shopping here is cool.